Jose Mourinho has been explaining ahead of Saturday’s trip to Southampton why Manchester United are so well positioned to challenge for the title this season.
The 54-year-old has overseen an imperious start to the 2017/18 campaign, with Man United claiming 16 goals in their opening five Premier League games.
They currently sit joint top of the table with Manchester City, who face a Crystal Palace side yet to pick up a point on Saturday, while Chelsea lie three points behind.
And Mourinho, speaking at a press conference, noted that the style of play witnessed so far this season bodes well for a meaningful title challenge.
“The club financially looks really strong and better than ever, according to the numbers,” he said.
“Where the football team is improving not just in results but in a certain style of play. Where the connection between the players the fans, and the team looks stronger and stronger. Where the United fans around the world have more reasons to smile than in the recent past, so I think it’s about globality.”
You can point to an array of stats to back up the notion that this season feels different – that, this time, United really could challenge for a prize that has miserably eluded them in the post Fergie era.
For example: United have already claimed almost 30 per cent of the goals they managed last season; they have reached 15 goals at home by mid-September whereas it took them until late November to do that in Mourinho’s first term.
But you don’t need to use these numbers. The defining difference of this year can be seen with one’s own eyes: you can see it in Mourinho; you can see it amongst the players; you can feel it at Old Trafford.
We really are, as the song goes, into something good – but how long will it last?