Manchester United have been dealt a big blow in their efforts to acquire a new shirt sponsor.
A few weeks ago, the club had announced that it had arrived at an agreement with TeamViewer to mutually end the team’s shirt sponsorship.
Until United secure a new sponsor, however, TeamViewer will remain on United’s jersey.
TeamViewer withdrawing their sponsorship came amidst takeover claims with the Glazers looking to finally sell up and oversee a change of ownership at Old Trafford.
According to EPL World, United chiefs were locked in negotiations with The Saudi Tourism Authority to become the Red Devils’ new shirt sponsor.
Richard Arnold met with representatives from The Saudi Tourism Authority regarding the deal.
However, for unexplained reasons, the signing and announcement have been called off.
EPL World reports, “The Saudi Tourism Authority stopped negotiations with Manchester United regarding sponsoring the club’s shirt.”
“There was a tripartite meeting between the club’s CEO, the representative of the authority Anas Al-Sharif and the representative of social responsibility experts Saud Al-Subaie.”
“The initial contract was supposed to be signed between the two parties this week.”
هيئة السياحة السعودية توقف المفاوضات مع نادي مانشستر يونايتد بخصوص رعاية قميص النادي، كان هناك اجتماع ثلاثي بين الرئيس التنفيذي للنادي وممثل الهيئة أنس الشريف وممثل خبراء المسؤولية الاجتماعية سعود السبيعي، و كان من المفترض توقيع العقد الاولي بين الطرفين هذا الاسبوع 🥲 pic.twitter.com/PD6KErb9cJ
— EPL World (@EPLworld) December 30, 2022
In the picture, a picture of the United jersey is displayed on a TV screen with “Visit Saudi” clearly brandished on the middle of the shirt.
Another picture shows Cristiano Ronaldo wearing the branded kit. It’s unclear what may have led to the signing being called off.
It remains to be seen whether it will take place again at a future date or whether talks have totally collapsed. It’s however not a good look for United. From the outside, the club looks to be in turmoil at every turn.
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